JAY D'ABRAMO
Behind the Sign: Real Stories from Tampa Bay’s Market

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Real Estate | 54 Posts
January
22

If you're motivated to buy a home this year, right now may actually be one of the smartest windows to do it.

I know a lot of buyers plan to wait until May. Spring feels like the "right" time because more homes usually hit the market. And that part is true. But what often gets overlooked is that a lot more buyers show up too, and that changes everything.

More buyers means more competition. More competition means higher prices and fewer concessions. Almost every year, the biggest opportunities go to buyers who move before the crowd does.

And the data backs this up.

According to a recent study from LendingTree, buyers who purchased in January paid significantly less than buyers who waited until spring.

Based on 2024 sales data, buyers who purchased a 1,500 square foot home in January paid about 23,400 dollars less than buyers who purchased a similar home in May.

That's real money. Down payment money. Monthly payment flexibility money. The difference between stretching and feeling comfortable.


Why January Prices Tend to Be Lower

This isn't a one year fluke. It's a pattern that shows up almost every year.

In 2024, May was the most expensive month to buy, with a national median price of 194.20 dollars per square foot. January was about 8 percent cheaper, at 178.60 dollars per square foot. February landed in between.

On a typical 1,500 square foot home, that gap between January and May adds up quickly.

Why does this happen? Buyer behavior.

Americans buy roughly 1.4 times more homes in the summer than in the winter. In 2024 alone, May accounted for nearly 10 percent of all home sales, while January made up just over 6 percent.

More buyers show up. Competition increases. Prices rise.

That seasonal rhythm holds true across different home sizes and price points. Prices per square foot tend to peak in late spring and early summer and hit their lowest point in winter.


What the Market Looks Like Right Now

This seasonal advantage is happening at a time when the broader market has already cooled from the frenzy years.

According to Realtor.com, the national median home price recently dipped slightly month over month, a sign that prices are no longer racing higher.

Inventory has also improved compared to last year. Active listings are up year over year, even though they typically dip during the holidays. That's normal seasonal behavior.

In plain terms, this means:

  • More sellers than last winter

  • Fewer buyers than spring

  • Homes taking longer to sell

  • More breathing room for buyers

Here in the Tampa Bay area, that shows up as longer days on market compared to spring and more opportunities to negotiate, especially on homes that are priced realistically.


Why Buyers Have More Leverage in January

Time on market changes the conversation.

Nationally, newly listed homes spend a median of 75 days on the market in January. From April through June, that drops to around 48 days.

That difference matters.

When a home has been sitting for two to three months, sellers are typically more open to:

  • Price adjustments

  • Seller paid closing costs

  • Repair credits

  • Interest rate buydowns

When a home gets multiple offers in a weekend, those conversations disappear.

January markets tend to favor buyers who are prepared and decisive, not rushed.


What That 23,000 Dollar Difference Really Means

Saving around 23,400 dollars doesn't just help at closing. It changes the math long term.

That difference can mean:

  • A larger down payment

  • A better chance of avoiding PMI

  • More cash left in savings after closing

  • Less stress when unexpected expenses pop up

Those benefits last far longer than the excitement of winning a bidding war.


Should You Buy Now or Wait?

January isn't perfect. There are fewer homes to choose from, and you may not see five similar options on the same street.

But the tradeoff is leverage.

  • Less competition

  • More flexible sellers

  • Lower prices than what spring often brings

If you're planning to buy in the Tampa Bay area this year anyway, it's worth paying attention to what the calendar alone can do for you. In real estate, saving tens of thousands of dollars just by timing your move is rare.

You don't need to rush. But you also shouldn't ignore what the data is clearly showing.

If you want to talk through whether buying earlier in the year makes sense for your specific situation and neighborhood, I'm always happy to break it down with real numbers and no pressure.

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