In a surprising (or maybe not-so-surprising) shift, baby boomers are taking over the housing market... again.

According to recent data from Realtor.com and the National Association of Realtors, buyers aged 60–78 now make up a whopping 42% of home purchases—officially surpassing millennials. But it doesn't stop there. Boomers are also the largest group of sellers, responsible for 53% of 2024 home listings.

Why Boomers Are Outpacing Other Generations

So why are boomers holding all the cards?

It comes down to three major advantages:

• Equity: Many boomers are selling homes they've owned for decades, cashing in on massive equity gains—especially in hot markets like Tampa Bay.

• Bigger Down Payments: With that equity, they're putting more money down, making their offers stronger and more competitive.

• Less Borrowing: They're less impacted by high interest rates because many are borrowing smaller amounts—or not financing at all.

What This Means for Tampa Bay

Here in Tampa Bay, these trends are playing out in real time. Neighborhoods like Riverview, Wesley Chapel, Brandon, and South Tampa are seeing an influx of boomer buyers who are relocating, downsizing, or purchasing second homes near family.

At the same time, many boomers are also selling—moving closer to grandkids, trading in larger family homes for more manageable spaces, or cashing out while values are still strong.

As a local agent, I'm seeing firsthand how this generation's buying and selling power is shaping the market. Their ability to move quickly, buy with confidence, and make competitive offers is something other buyers—especially first-timers—need to prepare for.

Thinking of Buying or Selling in 2024?

Whether you're a boomer making your next move or a millennial trying to compete, having the right strategy is everything. I'd love to help you navigate this unique market.

Let's talk about your goals.
I offer free market evaluations and tailored strategies to help you win—whether you're buying, selling, or both.

Call/text: 813-210-7333
Email: jay@floridaexecutiverealty.com
www.jaydabramo.com